AutoMuse

View Original

Rolls-Royce’s ultimate art class for lockdown

Rolls-Royce has made its annual kids’ design competition international. Photo: Rolls-Royce

Online and television school may have started in New Zealand but if you’re looking for a project for art class, check out the Rolls-Royce young designer competition.

Launched to provide parents and children with a distraction during the worldwide coronavirus outbreak, Rolls-Royce is calling on aspiring designers up to the age of 16 to design their dream Rolls-Royce of the future.

“The competition enables designers of the future to let their imaginations and creativity run free, even while they remain bound to their homes,” says the super-luxury brand.

The new competition is an extension of that which is run each year at the Rolls-Royce employees’ Family Day Celebration, held at the Home of Rolls-Royce in Goodwood, England.

Rolls-Royce is opening up the competition to a worldwide audience to: stimulate design talent; inspire greatness; and provide a welcome distraction from self-isolation and social-distancing measures being adopted by many countries around the globe, it says.

The marque’s design team will judge all entries and select an overall winner, who will receive a rendered illustration of their design plus a chauffeur-driven journey in a Rolls-Royce Phantom for their first day back to school, with their best friend.

Runners-up will receive a hand-signed certificate from Torsten Müller-Ötvös, the Chief Executive Officer of Rolls-Royce Motor Cars.

Young designers can share their innovative designs for a future Rolls-Royce here.