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Rolls-Royce has best quarter in brand’s history

CEO Torsten Müller-Ötvös stands by the popular Ghost. Photo: Rolls-Royce

Rolls-Royce Motor Cars has delivered the highest-ever first-quarter sales results in the marque's 116-year history in the first three months of 2021.

Between 1 January and 31 March, the company delivered 1380 motor cars to customers, up 62% on the same period in 2020 and surpassing the previous first-quarter record set in 2019. 

Sales growth was seen in all markets, with the strongest in China, US and Asia Pacific. In New Zealand, six Rolls-Royces have been sold for the first quarter of 2021.

Demand for all Rolls-Royce models is extremely buoyant, particularly the new Ghost launched in 2020, and the super-luxury SUV, Cullinan, with order books extending well into the second half of 2021.

Bespoke commissions remain at the record levels seen in 2020, with a number of outstanding individual examples already delivered this year, including the Koa Phantom and Iridescent Opulence Phantom. All 20 of the Phantom Tempus Collection cars have been allocated to customers worldwide.

Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, said robust order books across “our product range, particularly for the new Ghost and Cullinan, sales growth in key markets and Bespoke commissions running at record levels, our business is in excellent shape”. 

“We have every reason to be optimistic for the remainder of 2021,” he said.

“We've responded to recent challenges with our customary boldness, imagination and inventiveness, underpinned by meticulous planning and a relentless focus on our customers' needs and requirements”.

“Every member of our extraordinary team, at the Home of Rolls-Royce at Goodwood and across the globe, has been crucial to delivering these remarkable results; their skills, talents, commitment and enthusiasm make us who we are.”

AutoMuse reviewed the all-new Ghost, and check out our review below.