CUPRA has just given us a glimpse of its radical interpretation of an urban electric performance car that will make its debut early next month.

The CUPRA UrbanRebel Concept mixes pure electrification, sustainability, and performance with the thrilling aesthetics of the virtual world. It gives an idea of the future design language of the urban electric vehicle, which will be launched in 2025.

Racing is a key part of CUPRA’s DNA and that’s why the company decided to present the vision of its 100 percent all-electric urban vehicle as a race car first, with bold, thrilling, and sharp looks.

The CUPRA UrbanRebel Concept will be digitally unveiled next week and will make its world debut at this year’s IAA Munich International Motor Show that starts on September 7.

Launched in 2018 as a stand-alone brand, CUPRA is the performance sub-brand for Spanish car brand SEAT.