Bentley has revealed its bold plan to have a fully electric vehicle line-up in 2030 with its first electric car by 2025. 

The British firm, owned by the Volkswagen Group, has committed to phasing out production of combustion-engined vehicles within a decade as part of its plan, ‘Beyond 100’, which it has just revealed.

As part of this plan, Bentley will ramp up its push to electrification, and it has committed to reducing the environmental impact of its Crewe factory by 75 per cent from 2010 levels within five years.

Adrian Hallmark, Chairman and Chief Executive Officer of Bentley Motors, said: “Since 1919, Bentley has defined luxury grand touring. Being at the forefront of progress is part of our DNA – the original Bentley boys were pioneers and leaders. Now, as we look Beyond100, we will continue to lead by reinventing the company and becoming the world’s benchmark luxury car business.

“Driving this change includes, and also goes beyond our products, delivering a paradigm shift throughout our business, with credibility, authenticity, and integrity. Within a decade, Bentley will transform from a 100-year-old luxury car company to a new, sustainable, wholly ethical role model for luxury.”     

Bentley’s aim to become an end-to-end carbon neutral luxury car brand by 2030 will be underpinned by a structured, business-wide sustainability programme. This includes the development of electrified models throughout the range, and further improvements on its operational environmental impact, that of its tier one supply chain and collaborating with its retailer network.

Bentley’s approach to redefining its business model will be built around its accelerated journey towards electrification. Having already committed that every model line will be offered with the option of a hybrid variant by 2023, with Bentley’s first pure electric model to be launched in 2025.

Bentley has committed to offering only plug-in hybrid or fully electric models by 2026, and it will then phase out its hybrid offerings by 2030 to become a fully electric firm. That date matches the earliest date the UK government has targeted to ban the sale of new combustion-engined cars.